Mobile Theory empowers the world's top brands, agencies and publishers with technology, solutions and services to deliver advertising campaigns that engage and immerse the mobile consumer. Through transparent, premium sites and apps, we rea...
In terms of market share, Mobile Theory is clearly lagging behind, losing to StackAdapt in all segments.
StackAdapt has better usage coverage in more websites categories. Including Health, Autos & Vehicles, Travel, Arts & Entertainment and 4 other categories.
Mobile Theory is leading in Business & Industry and Construction & Maintenance.
StackAdapt is leading in most countries, including Canada, France, Hong Kong, Spain and 4 other countries.
Mobile Theory is leading in India.