Market Share by Top Websites

2 In terms of market share, Mobile Theory is clearly lagging behind, losing to StackAdapt in all segments.

Websites Categories

1 StackAdapt has better usage coverage in more websites categories. Including Health, Arts & Entertainment, Celebrities & Entertainment News, Marketing & Advertising and one other category.

2 Mobile Theory is leading in Business & Industry and Construction & Maintenance.


1 StackAdapt is leading in most countries, including Germany, United States, Canada, Vietnam and 6 other countries.

2 Mobile Theory is leading in India and United Kingdom.