Mobile Theory empowers the world's top brands, agencies and publishers with technology, solutions and services to deliver advertising campaigns that engage and immerse the mobile consumer. Through transparent, premium sites and apps, we rea...
In terms of market share, Mobile Theory is clearly lagging behind, losing to StackAdapt in all segments.
StackAdapt has better usage coverage in more websites categories. Including Health, Arts & Entertainment, Celebrities & Entertainment News, Marketing & Advertising and one other category.
Mobile Theory is leading in Business & Industry and Construction & Maintenance.
StackAdapt is leading in most countries, including Germany, United States, Canada, Vietnam and 6 other countries.
Mobile Theory is leading in India and United Kingdom.