Market Share by Top Websites

2 In terms of market share, Mobile Theory is clearly lagging behind, losing to Visible Measures in all segments.

Websites Categories

1 Mobile Theory has better usage coverage in more websites categories. Including Arts & Entertainment, Health, Games, Programming and one other category.

2 Visible Measures is leading in Software and Marketing & Advertising.


1 Mobile Theory is leading in most countries, including United States, Ukraine, Australia, India and one other country.

2 Visible Measures is leading in Romania.