Market Share by Top Websites

1 Monetate is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, mParticle is clearly lagging behind, losing to Monetate in all segments.

Websites Categories

1 Monetate has better usage coverage in more websites categories. Including Lifestyle, E-commerce & Shopping, Home & Garden, Computers Electronics & Technology and 11 other categories.

2 mParticle is leading in Sports, Food & Drink, News & Media, Arts & Entertainment and 3 other categories.


1 Monetate is leading in most countries, including United States, United Kingdom, Germany, France and 63 other countries.

2 mParticle is leading in Canada, United Arab Emirates, Pakistan, Egypt and 22 other countries.