Market Share by Top Websites

1 Mongoose Metrics is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Viacom Targeting is clearly lagging behind, losing to Mongoose Metrics in all segments.

Websites Categories

1 Mongoose Metrics has better usage coverage in more websites categories. Including Business & Industry, Health, Construction & Maintenance, Law & Government and 125 other categories.

2 Viacom Targeting is leading in Arts & Entertainment, TV & Video, Music & Audio, Movies and 10 other categories.

Geography

1 Viacom Targeting is leading in most countries, including Brazil, Italy, Mexico, United Kingdom and 45 other countries.

2 Mongoose Metrics is leading in United States, Canada, India, Philippines and 28 other countries.