mParticle is leading in Top 100K Sites.
w3roi has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Computer & Electronics, Health and 23 other categories.
mParticle is leading in Graphics & Multimedia Tools, Banking, Food & Drink, Restaurants & Delivery and 4 other categories.
w3roi is leading in most countries, including United States, China, United Kingdom, Canada and 7 other countries.
mParticle is leading in France and Mexico.