1
mParticle is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Wipe Web Anlaytics is clearly lagging behind, losing to mParticle in all segments.
1
mParticle has better usage coverage in more websites categories. Including Sports, Food & Drink, News & Media, Arts & Entertainment and 18 other categories.
2
Wipe Web Anlaytics is leading in Reference Materials.
1
mParticle is leading in most countries, including United States, Canada, United Arab Emirates, United Kingdom and 80 other countries.
2
Wipe Web Anlaytics is leading in Germany, Austria, Switzerland, Iraq and 2 other countries.