Market Share by Top Websites

1 MSN Ads is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, Newtention is clearly lagging behind, losing to MSN Ads in all segments.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 100 other categories.

2 Newtention is leading in Clothing, Energy, Agriculture & Forestry and Jewelry.

Geography

1 MSN Ads is leading in most countries, including United States, India, Brazil, Canada and 32 other countries.

2 Newtention is leading in Germany, United Kingdom, Austria, Belgium and one other country.