Market Share by Top Websites

1 MSN Ads is leading in The Entire Web.

2 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 99 other categories.

2 Optimatic is leading in Games, Online, Fashion & Modeling, Nursery & Playroom and 4 other categories.

Geography

1 MSN Ads is leading in most countries, including United States, India, Canada, Taiwan and 25 other countries.

2 Optimatic is leading in Peru, Argentina, Turkey, Spain and 16 other countries.