Market Share by Top Websites

1 RichRelevance is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to RichRelevance in all segments.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Computer & Electronics and 81 other categories.

2 RichRelevance is leading in Shopping, Clothing, Business & Industry, Consumer Electronics and 42 other categories.


1 RichRelevance is leading in most countries, including United States, Russia, United Kingdom, Germany and 56 other countries.

2 MSN Ads is leading in India, Philippines, Algeria, Georgia and 6 other countries.