Market Share by Top Websites

1 SmartContext is leading in Top 1M Sites and The Entire Web.

2 MSN Ads is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including News & Media, Computer & Electronics, Religion & Spirituality, Software and 74 other categories.

2 SmartContext is leading in Arts & Entertainment, People & Society, Food & Drink, Cooking & Recipes and 40 other categories.

Geography

1 MSN Ads is leading in most countries, including United States, Canada, India, Brazil and 30 other countries.

2 SmartContext is leading in Poland, United Kingdom, Germany, Netherlands and 24 other countries.