Market Share by Top Websites

1 SpecificClick is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to SpecificClick in all segments.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 94 other categories.

2 MSN Ads is leading in Computer & Electronics, Sports, Technology News, Software and 40 other categories.

Geography

1 SpecificClick is leading in most countries, including United States, France, United Kingdom, Indonesia and 35 other countries.

2 MSN Ads is leading in India, Australia, Mexico, Thailand and 16 other countries.