Market Share by Top Websites

1 Spring Engage is leading in Top 1M Sites.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to Spring Engage in all segments.

Websites Categories

1 Spring Engage has better usage coverage in more websites categories. Including Home & Garden, Vehicles, Finance, Health and 9 other categories.

2 MSN Ads is leading in Science & Education, Hobbies & Leisure, Arts & Entertainment, News & Media and one other category.

Geography

1 Spring Engage is leading in most countries, including United States, United Kingdom, South Africa, Australia and 7 other countries.

2 MSN Ads is leading in Bulgaria, Czech Republic, Finland, Peru and one other country.