Market Share by Top Websites

1 MSN Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TapIt! is clearly lagging behind, losing to MSN Ads in all segments.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 103 other categories.

2 TapIt! is leading in Jobs & Employment, Video Games, Clothing, Search Engine and 12 other categories.

Geography

1 MSN Ads is leading in most countries, including United States, Canada, India, Brazil and 55 other countries.

2 TapIt! is leading in Tuvalu, Macedonia, Honduras, Jamaica and 3 other countries.