Market Share by Top Websites

1 is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Internet & Telecom, Computer & Electronics and 62 other categories.

2 MSN Ads is leading in People & Society, News & Media, Sports, Technology News and 58 other categories.


1 is leading in most countries, including Russia, Ukraine, Belarus, Germany and 48 other countries.

2 MSN Ads is leading in United States, India, Canada, Brazil and 14 other countries.