Market Share by Top Websites

1 MSN Ads is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, Vocus is clearly lagging behind, losing to MSN Ads in all segments.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Computer & Electronics and 66 other categories.

2 Vocus is leading in Business & Industry, Health, Shopping, Marketing & Advertising and 42 other categories.


1 MSN Ads is leading in most countries, including Canada, India, Brazil, Great Britain and 45 other countries.

2 Vocus is leading in United States, Czech Republic, Norway, Austria and 14 other countries.