Market Share by Top Websites

1 Sharethrough is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Native Ads is clearly lagging behind, losing to Sharethrough in all segments.

Websites Categories

1 Sharethrough has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Computer & Electronics, Technology News and 47 other categories.

2 Native Ads is leading in Business & Industry, Internet & Telecom, Shopping, Health and 31 other categories.


1 Sharethrough is leading in most countries, including United States, Russia, United Kingdom, Canada and 111 other countries.

2 Native Ads is leading in Rwanda, Cambodia, Ethiopia, French Polynesia and 4 other countries.