Market Share by Top Websites

1 Sharethrough is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Native Ads is clearly lagging behind, losing to Sharethrough in all segments.

Websites Categories

1 Sharethrough has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, Computer & Electronics and 46 other categories.

2 Native Ads is leading in Business & Industry, Internet & Telecom, Shopping, Software and 34 other categories.


1 Sharethrough is leading in most countries, including United States, Russia, United Kingdom, Canada and 100 other countries.

2 Native Ads is leading in India, Rwanda, Cambodia, Eritrea and 2 other countries.