Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Nativo is leading in Top 10K Sites.

Websites Categories

1 Nielsen Display Ads has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Autos & Vehicles, Internet & Telecom and 200 other categories.

2 Nativo is leading in News & Media, Motorcycles, Newspapers, Automotive News and 6 other categories.

Geography

1 Nielsen Display Ads is leading in most countries, including France, United States, Italy, United Kingdom and 166 other countries.

2 Nativo is leading in Tuvalu, Montenegro, British Indian Ocean Territory, Micronesia and one other country.