Market Share by Top Websites

1 Nativo is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, Specific Media is clearly lagging behind, losing to Nativo in all segments.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Shopping and 93 other categories.

2 Nativo is leading in Autos & Vehicles, News & Media, Internet & Telecom, Chats & Forums and 68 other categories.

Geography

1 Specific Media is leading in most countries, including United Kingdom, Denmark, India, France and 40 other countries.

2 Nativo is leading in United States, Canada, Australia, Russia and 29 other countries.