Market Share by Top Websites

1 Nativo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SpecificClick is clearly lagging behind, losing to Nativo in all segments.

Websites Categories

1 Nativo has better usage coverage in more websites categories. Including News & Media, Autos & Vehicles, Arts & Entertainment, Internet & Telecom and 91 other categories.

2 SpecificClick is leading in People & Society, Religion & Spirituality, Health, Career & Education and 62 other categories.


1 SpecificClick is leading in most countries, including Norway, Brazil, India, Germany and 46 other countries.

2 Nativo is leading in United States, United Kingdom, Canada, Tokelau and 42 other countries.