Market Share by Top Websites

1 Nativo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, SpotX is still behind Nativo in all market share segments.

Websites Categories

1 Nativo has better usage coverage in more websites categories. Including Autos & Vehicles, News & Media, Internet & Telecom, Arts & Entertainment and 82 other categories.

2 SpotX is leading in Car Buying, Sports, People & Society, Music & Audio and 36 other categories.


1 SpotX is leading in most countries, including Germany, Netherlands, Spain, Russia and 32 other countries.

2 Nativo is leading in United States, United Kingdom, Canada, Australia and 29 other countries.