Market Share by Top Websites

1 Neodata is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YuMe is clearly lagging behind, losing to Neodata in all segments.

Websites Categories

1 Neodata has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Marketing & Advertising, Travel and 157 other categories.

2 YuMe is leading in Humor, Animation & Comics, Technology News, Video Games and 10 other categories.

Geography

1 Neodata is leading in most countries, including Italy, Russia, France, Germany and 46 other countries.

2 YuMe is leading in United States, Spain, Sweden, Mexico and 20 other countries.