Market Share by Top Websites

1 NetAffiliation is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Total Media is clearly lagging behind, losing to NetAffiliation in all segments.

Websites Categories

1 NetAffiliation has better usage coverage in more websites categories. Including People & Society, Internet & Telecom, Arts & Entertainment, Shopping and 158 other categories.

2 Total Media is leading in Gay, Lesbian, & Bisexual, Business Services, Universities & Colleges, Vegetarian & Vegan and 3 other categories.

Geography

1 NetAffiliation is leading in most countries, including France, Portugal, Brazil, Spain and 75 other countries.

2 Total Media is leading in Israel and Korea Republic.