Market Share by Top Websites

1 TruEffect is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, NetMonitor is clearly lagging behind, losing to TruEffect in all segments.

Websites Categories

1 TruEffect has better usage coverage in more websites categories. Including News & Media, People & Society, Arts & Entertainment, TV & Video and 20 other categories.

2 NetMonitor is leading in Business & Industry, Shopping, Marketing & Advertising, Sports and 18 other categories.


1 TruEffect is leading in most countries, including United States, Japan, United Kingdom, Italy and 15 other countries.

2 NetMonitor is leading in Finland, Germany, Ukraine, Sweden and 4 other countries.