Market Share by Top Websites

1 NetSeer is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to NetSeer in all segments.

Websites Categories

1 NetSeer has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Career & Education, People & Society and 88 other categories.

2 Open AdExchange is leading in Newspapers, Sports, Office Products, Auctions and 3 other categories.


1 NetSeer is leading in most countries, including United States, India, Germany, United Kingdom and 31 other countries.

2 Open AdExchange is leading in Denmark, Netherlands, Guatemala, Italy and 2 other countries.