In terms of market share, Newtention is clearly lagging behind, losing to Simple AdServer in all segments.
Newtention has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Travel and 22 other categories.
Simple AdServer is leading in Consumer Electronics, Web Hosting, Sports and Motorsports.
Newtention is leading in most countries, including Germany, Italy, France, Russia and 12 other countries.
Simple AdServer is leading in Hungary and United Kingdom.