Market Share by Top Websites

1 Rocket Fuel is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Next Performance is clearly lagging behind, losing to Rocket Fuel in all segments.

Websites Categories

1 Rocket Fuel has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Travel, Health and 177 other categories.

2 Next Performance is leading in Shopping, Clothing, Adult, Home & Garden and 8 other categories.

Geography

1 Rocket Fuel is leading in most countries, including United States, Japan, United Kingdom, Germany and 108 other countries.

2 Next Performance is leading in France, Madagascar, Jersey, Moldova and 3 other countries.