1
Next Performance is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, TapInfluence is clearly lagging behind, losing to Next Performance in all segments.
1
Next Performance has better usage coverage in more websites categories. Including Lifestyle, Travel & Tourism, Business & Consumer Services, Home & Garden and 12 other categories.
2
TapInfluence is leading in Food & Drink, Hobbies & Leisure, Community & Society, Science & Education and 2 other categories.
1
Next Performance is leading in most countries, including France, Italy, Brazil, Germany and 31 other countries.
2
TapInfluence is leading in United States, India, Canada, Turkey and 17 other countries.