Market Share by Top Websites

2 In terms of market share, Nextag ROI Optimizer is clearly lagging behind, losing to SUP media in all segments.

Websites Categories

1 Nextag ROI Optimizer has better usage coverage in more websites categories. Including Shopping, Business & Industry, Marketing & Advertising, Industrial Goods & Services and 13 other categories.

2 SUP media is leading in Arts & Entertainment, Internet & Telecom, People & Society, Sports and 10 other categories.


1 Nextag ROI Optimizer is leading in most countries, including United States, France, Germany, Japan and one other country.

2 SUP media is leading in Russia, United Kingdom, Ukraine and India.