Market Share by Top Websites

2 In terms of market share, Nextag ROI Optimizer is clearly lagging behind, losing to SUP media in all segments.

Websites Categories

1 Nextag ROI Optimizer has better usage coverage in more websites categories. Including Shopping, Business & Industry, Marketing & Advertising, Home & Garden and 17 other categories.

2 SUP media is leading in People & Society, Arts & Entertainment, Internet & Telecom, Religion & Spirituality and 15 other categories.

Geography

1 Nextag ROI Optimizer is leading in most countries, including United States, Germany, France, Japan and 6 other countries.

2 SUP media is leading in Russia, Ukraine, Lebanon, China and one other country.