In terms of market share, Nextag ROI Optimizer is clearly lagging behind, losing to SUP media in all segments.
Nextag ROI Optimizer has better usage coverage in more websites categories. Including Shopping, Business & Industry, Home & Garden, Marketing & Advertising and 16 other categories.
SUP media is leading in People & Society, Arts & Entertainment, Internet & Telecom, Religion & Spirituality and 14 other categories.
Nextag ROI Optimizer is leading in most countries, including United States, France, Germany, Austria and 3 other countries.
SUP media is leading in Russia, Ukraine, Belarus and China.