Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, TradeAdExchange is still behind Nielsen Display Ads in all market share segments.

Websites Categories

1 Nielsen Display Ads has better usage coverage in more websites categories. Including Arts & Entertainment, Autos & Vehicles, Music & Audio, Chats & Forums and 128 other categories.

2 TradeAdExchange is leading in Business & Industry, Internet & Telecom, Marketing & Advertising, Games and 53 other categories.

Geography

1 Nielsen Display Ads is leading in most countries, including France, United States, Belgium, United Kingdom and 114 other countries.

2 TradeAdExchange is leading in Turkey, Mexico, India, Brazil and 41 other countries.