Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 TradeDoubler is leading in Top 1M Sites.

Websites Categories

1 TradeDoubler has better usage coverage in more websites categories. Including Travel, Business & Industry, Arts & Entertainment, Shopping and 143 other categories.

2 Nielsen Display Ads is leading in Autos & Vehicles, Real Estate, Car Buying, Animation & Comics and 55 other categories.

Geography

1 Nielsen Display Ads is leading in most countries, including France, United States, United Kingdom, Brazil and 114 other countries.

2 TradeDoubler is leading in Italy, Sweden, Spain, Netherlands and 50 other countries.