Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 TradeDoubler is leading in Top 1M Sites.

Websites Categories

1 TradeDoubler has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 167 other categories.

2 Nielsen Display Ads is leading in Autos & Vehicles, Chats & Forums, Car Buying, Makes & Models and 48 other categories.

Geography

1 TradeDoubler is leading in most countries, including Netherlands, Poland, Sweden, Italy and 90 other countries.

2 Nielsen Display Ads is leading in France, United States, Canada, Morocco and 84 other countries.