Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Uberflip is clearly lagging behind, losing to Nielsen Display Ads in all segments.

Websites Categories

1 Nielsen Display Ads has better usage coverage in more websites categories. Including Arts & Entertainment, Music & Audio, Autos & Vehicles, Shopping and 137 other categories.

2 Uberflip is leading in Business & Industry, Career & Education, Marketing & Advertising, Computer & Electronics and 50 other categories.


1 Nielsen Display Ads is leading in most countries, including France, United States, United Kingdom, Italy and 141 other countries.

2 Uberflip is leading in Australia, New Zealand, Serbia, Malta and 14 other countries.