Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Underdog Media is still behind Nielsen Display Ads in all market share segments.

Websites Categories

1 Nielsen Display Ads has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Internet & Telecom and 213 other categories.

2 Underdog Media is leading in Computer Security and Graphics & Multimedia Tools.

Geography

1 Nielsen Display Ads is leading in most countries, including France, United States, United Kingdom, Spain and 170 other countries.

2 Underdog Media is leading in Antigua and Barbuda.