Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yepty is clearly lagging behind, losing to Nielsen Display Ads in all segments.

Websites Categories

1 Yepty has better usage coverage in more websites categories. Including Business & Industry, People & Society, Health, Marketing & Advertising and 95 other categories.

2 Nielsen Display Ads is leading in Arts & Entertainment, Autos & Vehicles, Internet & Telecom, Music & Audio and 81 other categories.

Geography

1 Nielsen Display Ads is leading in most countries, including France, United States, Belgium, United Kingdom and 142 other countries.

2 Yepty is leading in Slovenia, Malaysia, Iran, Ecuador and 11 other countries.