Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Yieldlab is leading in Top 10K Sites.

Websites Categories

1 Nielsen Display Ads has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Autos & Vehicles, People & Society and 205 other categories.

2 Yieldlab is leading in Magazines & E-Zines, Astronomy, Maps and Puzzles & Brainteasers.

Geography

1 Nielsen Display Ads is leading in most countries, including France, United States, United Kingdom, Belgium and 161 other countries.

2 Yieldlab is leading in Germany, Austria, Myanmar and Slovenia.