Market Share by Top Websites

1 TradeDesk Ads is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, NUI Media for Publishers is still behind TradeDesk Ads in all market share segments.

Websites Categories

1 TradeDesk Ads has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Career & Education, Autos & Vehicles and 144 other categories.

2 NUI Media for Publishers is leading in News & Media, Computer & Electronics, Books & Literature, Technology News and 22 other categories.

Geography

1 TradeDesk Ads is leading in most countries, including United States, Australia, Canada, United Kingdom and 73 other countries.

2 NUI Media for Publishers is leading in Indonesia, India, Egypt, Belarus and 7 other countries.