Market Share by Top Websites

1 TradeDesk Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, NUI Media for Publishers is clearly lagging behind, losing to TradeDesk Ads in all segments.

Websites Categories

1 TradeDesk Ads has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Autos & Vehicles and 152 other categories.

2 NUI Media for Publishers is leading in News & Media, Books & Literature, Technology News, Games and 20 other categories.

Geography

1 TradeDesk Ads is leading in most countries, including United States, Australia, Canada, United Kingdom and 79 other countries.

2 NUI Media for Publishers is leading in Indonesia, Egypt, Peru, Slovenia and 7 other countries.