Market Share by Top Websites

1 TradeDesk Ads is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, NUI Media for Publishers is clearly lagging behind, losing to TradeDesk Ads in all segments.

Websites Categories

1 TradeDesk Ads has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Career & Education and 125 other categories.

2 NUI Media for Publishers is leading in News & Media, Computer & Electronics, Software, Technology News and 22 other categories.

Geography

1 TradeDesk Ads is leading in most countries, including United States, Australia, Canada, France and 59 other countries.

2 NUI Media for Publishers is leading in Indonesia, Turkey, Egypt, China and 5 other countries.