Market Share by Top Websites

1 Rich is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Observer is clearly lagging behind, losing to Rich in all segments.

Websites Categories

1 Observer has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Computer & Electronics, Internet & Telecom and 24 other categories.

2 Rich is leading in TV & Video, Shopping, Music & Audio, Soccer and 6 other categories.


1 Rich is leading in most countries, including Sweden, Norway, Australia, Czech Republic and 6 other countries.

2 Observer is leading in United States, Russia, Brazil, Japan and 5 other countries.