Market Share by Top Websites

1 Rich is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Observer is clearly lagging behind, losing to Rich in all segments.

Websites Categories

1 Observer has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Arts & Entertainment, Internet & Telecom and 25 other categories.

2 Rich is leading in TV & Video, Music & Audio, Shopping, Social Sciences and 8 other categories.


1 Observer is leading in most countries, including Russia, United States, Canada, United Kingdom and 11 other countries.

2 Rich is leading in Sweden, Norway, Bulgaria, Denmark and 4 other countries.