Market Share by Top Websites

2 In terms of market share, Observer is clearly lagging behind, losing to Vizu in all segments.

Websites Categories

1 Vizu has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Technology News and 72 other categories.

2 Observer is leading in Marketing & Advertising, Web Design, Travel, Transportation & Logistics and 7 other categories.

Geography

1 Vizu is leading in most countries, including United States, India, Indonesia, Canada and 12 other countries.

2 Observer is leading in Russia, Japan, Germany, Australia and 4 other countries.