Market Share by Top Websites

2 In terms of market share, Observer is clearly lagging behind, losing to Zeta Search in all segments.

Websites Categories

1 Observer has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Computer & Electronics, Internet & Telecom and 26 other categories.

2 Zeta Search is leading in Health, Finance, Online Marketing, Investing and 10 other categories.


1 Observer is leading in most countries, including Russia, China, Switzerland, Brazil and 7 other countries.

2 Zeta Search is leading in India.