Market Share by Top Websites

1 OMG is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Six Apart Advertising is clearly lagging behind, losing to OMG in all segments.

Websites Categories

1 OMG has better usage coverage in more websites categories. Including Shopping, Coupons, Business & Industry, Arts & Entertainment and 84 other categories.

2 Six Apart Advertising is leading in Humor, Sports, Beauty & Fitness, Law & Government and 18 other categories.


1 OMG is leading in most countries, including India, United Kingdom, Netherlands, United Arab Emirates and 36 other countries.

2 Six Apart Advertising is leading in United States, Brazil, Germany, Tunisia and 3 other countries.