Market Share by Top Websites

1 Specific Media is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, OMG is clearly lagging behind, losing to Specific Media in all segments.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Autos & Vehicles and 88 other categories.

2 OMG is leading in Shopping, Coupons, Travel, Tourism and 23 other categories.

Geography

1 Specific Media is leading in most countries, including United States, United Kingdom, Spain, Denmark and 47 other countries.

2 OMG is leading in India, Singapore, Poland, Malaysia and 18 other countries.