Market Share by Top Websites

1 SpecificClick is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, OMG is clearly lagging behind, losing to SpecificClick in all segments.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 83 other categories.

2 OMG is leading in Shopping, Coupons, Travel, Internet & Telecom and 39 other categories.


1 SpecificClick is leading in most countries, including United States, Norway, Indonesia, Brazil and 37 other countries.

2 OMG is leading in India, United Kingdom, Malaysia, Poland and 13 other countries.