Market Share by Top Websites

1 OMG is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Total Media is clearly lagging behind, losing to OMG in all segments.

Websites Categories

1 OMG has better usage coverage in more websites categories. Including Shopping, Coupons, Business & Industry, Arts & Entertainment and 92 other categories.

2 Total Media is leading in Religion & Spirituality, Gay, Lesbian, & Bisexual, TV & Video, Genealogy and 8 other categories.


1 OMG is leading in most countries, including India, United States, United Kingdom, Netherlands and 37 other countries.

2 Total Media is leading in Israel, Sri Lanka, Croatia and France.