Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, OMG is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, Sports and 111 other categories.

2 OMG is leading in Shopping, Coupons, Internet & Telecom, Computer & Electronics and 37 other categories.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Australia, Canada and 36 other countries.

2 TripleLift is leading in United States, United Kingdom, Australia, Canada and 36 other countries.