Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, OMG is still behind TripleLift in all market share segments.

Websites Categories

1 OMG has better usage coverage in more websites categories. Including Shopping, Coupons, Arts & Entertainment, Business & Industry and 67 other categories.

2 TripleLift is leading in Food & Drink, Cooking & Recipes, Health, Sports and 46 other categories.


1 OMG is leading in most countries, including India, United Kingdom, Poland, Germany and 34 other countries.

2 TripleLift is leading in United States, Canada, Brazil, Australia and 15 other countries.