Market Share by Top Websites

1 OxaMedia is leading in Top 100K Sites.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to OxaMedia in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 28 other categories.

2 OxaMedia is leading in Software, Search Engine, Religion & Spirituality and Movies.

Geography

1 Open AdExchange is leading in most countries, including Denmark, Sweden, United Kingdom, Ukraine and 2 other countries.

2 OxaMedia is leading in United States, Italy and Greece.