In terms of market share, Open AdExchange is clearly lagging behind, losing to Page Peel Ads in all segments.
Open AdExchange has better usage coverage in more websites categories. Including People & Society, Shopping, Internet & Telecom, Marketing & Advertising and 23 other categories.
Page Peel Ads is leading in Adult, Business Services, Computer & Electronics, Consumer Electronics and 13 other categories.
Page Peel Ads is leading in most countries, including India, United Kingdom, France, United States and 6 other countries.
Open AdExchange is leading in Denmark, Sweden, Ukraine, Romania and one other country.