In terms of market share, Open AdExchange is clearly lagging behind, losing to Page Peel Ads in all segments.
Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 20 other categories.
Page Peel Ads is leading in Adult, Computer & Electronics, Consumer Electronics, Government and 9 other categories.
Page Peel Ads is leading in most countries, including France, Argentina, Nigeria, Philippines and 2 other countries.
Open AdExchange is leading in Denmark, United States, Sweden and Australia.