In terms of market share, Open AdExchange is clearly lagging behind, losing to Page Peel Ads in all segments.
Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 24 other categories.
Page Peel Ads is leading in Computer & Electronics, Adult, Business Services, Consumer Electronics and 9 other categories.
Page Peel Ads is leading in most countries, including United States, France, Brazil, Switzerland and 5 other countries.
Open AdExchange is leading in Denmark, Norway and Sweden.