In terms of market share, Open AdExchange is clearly lagging behind, losing to Page Peel Ads in all segments.
Open AdExchange has better usage coverage in more websites categories. Including Shopping, Business & Industry, Sports, Internet & Telecom and 15 other categories.
Page Peel Ads is leading in Arts & Entertainment, Religion & Spirituality, Consumer Electronics, Adult and 3 other categories.
Open AdExchange is leading in most countries, including Denmark, Sweden, Norway, Latvia and one other country.
Page Peel Ads is leading in United Kingdom, United States, France and Poland.