Market Share by Top Websites

1 Quigo AdSonar is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to Quigo AdSonar in all segments.

Websites Categories

1 Quigo AdSonar has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 99 other categories.

2 Open AdExchange is leading in Sports, Office Products, Auctions, Astronomy and one other category.

Geography

1 Quigo AdSonar is leading in most countries, including United States, Russia, United Kingdom, Germany and 48 other countries.

2 Open AdExchange is leading in Denmark, Malta and Greenland.