Market Share by Top Websites

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to ReklamZ in all segments.

Websites Categories

1 ReklamZ has better usage coverage in more websites categories. Including Sports, Arts & Entertainment, Health, Food & Drink and 12 other categories.

2 Open AdExchange is leading in Business & Industry, Shopping, Office Products, Sports and 8 other categories.


1 Open AdExchange is leading in most countries, including Denmark, Norway, Portugal, Sweden and one other country.

2 ReklamZ is leading in Turkey and United States.