Market Share by Top Websites

1 Resonate Networks is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to Resonate Networks in all segments.

Websites Categories

1 Resonate Networks has better usage coverage in more websites categories. Including Business & Industry, Shopping, Travel, Sports and 89 other categories.

2 Open AdExchange is leading in Newspapers, Sports, File Sharing, Auctions and 3 other categories.

Geography

1 Resonate Networks is leading in most countries, including United States, Germany, Italy, United Kingdom and 40 other countries.

2 Open AdExchange is leading in Denmark, Norway, Sweden, Czech Republic and 3 other countries.