Market Share by Top Websites

1 Resonate Networks is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to Resonate Networks in all segments.

Websites Categories

1 Resonate Networks has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Travel, Career & Education and 36 other categories.

2 Open AdExchange is leading in Shopping, People & Society, Newspapers, Sports and 8 other categories.

Geography

1 Resonate Networks is leading in most countries, including United States, Germany, Italy, Spain and 19 other countries.

2 Open AdExchange is leading in Denmark, Sweden and Guatemala.