Market Share by Top Websites

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to Sonobi Media in all segments.

Websites Categories

1 Sonobi Media has better usage coverage in more websites categories. Including Arts & Entertainment, Sports, News & Media, Computer & Electronics and 25 other categories.

2 Open AdExchange is leading in Business & Industry, People & Society, Shopping, Internet & Telecom and 23 other categories.

Geography

1 Sonobi Media is leading in most countries, including United States, France, China, United Kingdom and 13 other countries.

2 Open AdExchange is leading in Denmark and Sweden.