Market Share by Top Websites

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to Spark Studios in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 21 other categories.

2 Spark Studios is leading in Computer & Electronics, Video Games, Games, Lottery and 13 other categories.

Geography

1 Spark Studios is leading in most countries, including United States, Brazil, Portugal and France.

2 Spark Studios is leading in United States, Brazil, Portugal and France.