Market Share by Top Websites

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to Spark Studios in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Computers Electronics & Technology, Finance, Home & Garden and Jobs & Career.

2 Spark Studios is leading in Arts & Entertainment and Sports.


1 Open AdExchange is leading in most countries, including Denmark, Pakistan and Sweden.

2 Spark Studios is leading in United States.